The news that Boeing is considering a further stretch of its largest 737 MAX variant reflects not only the seriousness of the threat posed by the better-selling Airbus A321neo but also the company’s belief in the growth potential of its seemingly ever-flexible 737 design. Though Boeing is not commenting on the concept, reportedly dubbed the 737-10, there is little doubt the move is a response to the A321neo’s growing sales lead and to pressure from loyal customers to do ...

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