JetBlue’s London Plans Advance Its Mint Strategy

Credit: joepriesaviation.net
JetBlue Airways’ plans to enter the highly competitive transatlantic market in 2021 represent a new chapter for the 19-year-old airline, but it is not a completely unfamiliar one. Judging by the success of its U.S. transcontinental market-focused Mint offering, betting against the carrier’s success...

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